What IT Business to Choose: Unity vs WordPress?

Are you planning to create online IT Business on software development and choosing between Unity vs WordPress? The biggest risk when selling products online (assets or plugins) is licensing and piracy.

Both of these boring questions can make your IT Business unprofitable.

In this article, I will show you what the difference between licensing and piracy for Unity Assets vs WordPress Plugins or Themes, so you can make the right choice for your future and avoid making common mistakes.

WordPress: GPL

GPL (GNU General Public License) is all you need to know about development of paid plugins and themes for WordPress.

Any paid solution for WordPress inherits the GPL license, which means it can be freely or at another price (low or high) distributed by third parties.

You can also get paid project, modify it, and share it as you wish, but also under GPL license.

In other words, we have legal piracy. Everything is legal. Such model of Software Business is defective for plugin authors, and this entails monetary losses. The type of licensing for WordPress is not going to change.

GPL Clubs

GPL Clubs are communities for resale or free distribution of paid WordPress Plugins and Themes without support and, more often, without automatic updates.

You can read about how to protect your intellectual property in next article: “The Ultimate Guide to Legally Protect Your GPL WordPress Plugin Business Against Trolls”.

Unity: Asset Store Terms of Service and EULA

Unity Asset Store EULA is a license that does not contain such a flaw like in GPL with WordPress. See 3.5 point.

Unless you have been specifically permitted to do so in a separate agreement with Unity and except as permitted under the Unity-EULA, you agree that you will not reproduce, duplicate, copy, sell, trade or resell any Asset that you have licensed from the Unity Asset Store for any purpose.

At the same time, I repeatedly appealed to Unity Support in order for them to take measures on illegal asset distribution in pirate sites. No support with it.

Unity says that YOU must take care of your content by yourself.

Unity about Pirates — IT Business and Software Business

So, and yet it’s better than WordPress with GPL and It’s time to think about the development for the gaming industry with Unity Asset Store vs WordPress Development.

To start your career as Unity Publisher effectively and successfully you need to use detailed guide, which helps you in all aspects of creating and selling your products.

Get my book called “Asset Store Publisher: How to Create & Sell Unity Assets?“. Also, you can read more about Publisher Book and enjoy my insights with Sales Stats.

Unity vs WordPress: What better for IT Business?

Cool idea of product is at the head of everything.
Both user communities are huge and, accordingly, the market is large.

What about digital piracy in Software Business:

  1. Unity has more correct license for Asset Store Publishers without legal piracy.
  2. WordPress with GPL and legal piracy also has the right to exist because not all people know about GPL Clubs yet (but times are changing). There are a lot successful cases here like Yoast SEO plugin or Avada theme.

There are always clients who need premium support and time saving.

Such people are definitely looking to save money, but they are not looking to steal. For example, you can make cheaper annual support than half a year support like on Envato Market.

Anyway, you need to analyze which your idea is better in different fields: Unity Assets vs WordPress Plugins and Themes. Make right decision and Good Luck with Online IT Business (Software Business)!

Support for Unity Assets
I am Andrew Sirota, Founder at Makaka Games and full-time Publisher on Unity Asset Store. First of all, read the latest docs online. If it didn’t help, get the support.
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